PureLab, a PureHealth asset, is pioneering a transformative approach to healthcare, shifting the focus from reactive sick care to proactive preventive care. This transition will include several key pillars:
PURA: Your AI Health Companion
PureHealth has designed PURA, the first AI health companion in the region. Through PureLab’s trusted laboratory diagnostics and AI, PURA calculates an individualized, unique “PureScore,” offering real-time health insights and personalized well-being strategies.
Also, we have partnered with Dell Technologies to integrate cutting-edge technology to detect diseases early, paving the way for personalized therapies.
PureLab’s Newborn and Genetic Screening (NBS) Center
Under PureLab’s stewardship, the UAE’s Newborn Screening (NBS) Center stands as a beacon of preventive neonatal health care with an unmatched commitment to early detection and intervention in cases of congenital disorders.
NBS has profoundly influenced newborn health outcomes through rigorous screening of over 1.44 million infants. As a result, it has effectively saved 19,742 babies with severe hereditary conditions.
Constantly integrating the newest medical developments, the NBS Center’s significant contributions underscore the UAE’s profound dedication to nurturing the health of its future generations, showcasing a model of preventive care excellence and innovation.
NBS Future Strategy
Our Commitment to a Life-Prolonging Healthcare
PureLab and PureHealth are dedicated to transforming healthcare through prevention. By harnessing technology and personalized medicine, we are extending lifespans and enriching lives, affirming our belief in a future where preventive care prevails so we can add life to years.
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